Free Book (Kindle/nook) - Preparing CEOs For Success

Update: 12/15/11 Now free from Barnes & Noble.

Preparing CEOs For Success: What I Wish I Knew, by Leslie W. Braksick, James S. Hillgren, Fred Schroyer and Jim Scattaregia, is free in the Kindle store.

Book Description
Here are the true experts on becoming a successful CEO—the men and women who have actually done it! Here, in their own voices, more than two-dozen CEOs fromtop global companies tell you “What I Wish I Knew” prior to taking the top job. They reveal what future CEOs—and leaders at all levels—need to do to prepare for and navigate tomorrow’s leadership challenges. The book isdivided into three key sections –“What We Discovered” includes the 8 key themes that CEOs told us they were not prepared for, and wish they had known more about: transitioning, decision-making, public scrutiny, working with their Board of Directors, andmore.“The CEO Prerequisites” includes 6 key personal qualities, 9 specific career experiences, and 9 tested management practices that they rely on most heavily every day.“The CEO Handbook” is your personal guide for the most critical aspects of being a CEO. It overflows with anecdotes and advice on leading your new team, combating isolation on the job, managing work-life balance and more.

Get the free ebook from from Barnes & Noble.

Free Book (Kindle/nook) - Improve Your Business Communication

Improve Your Business Communication, a collection of titles by Jerry Weissman, Terry J. Fadem, Natalie Canavor and Claire Meirowitz, is a repeat freebie in the Kindle store and from Barnes & Noble.

Book Description
A brand new collection of essential insights for your business and career from world-renowned experts…now in a convenient e-format, at a great price!

Get answers, get action! Supercharge your business writing, question asking, presentation delivery, and more!

Three full books of proven solutions for supercharging personal effectiveness by improving the way you communicate! Master 52 proven, bite-size, easy-to-use business writing techniques for improving everything from emails to proposals… discover how to ask better questions, and get better, more actionable answers… learn how to make presentations that win, from the world’s #1 presentation expert!

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - Analysis Without Paralysis

Analysis Without Paralysis: 10 Tools to Make Better Strategic Decisions, by Craig S. Fleisher and Babette E. Bensoussan, is a repeat freebie in the Kindle store and from Barnes & Noble.

Book Description
If you’re a manager or business owner, you need tools to make better decisions--about business strategy, marketing, competition, positioning, product development, and much more. In Analysis Without Paralysis, two renowned experts on business analysis and strategy bring you those tools, in plain English!

Babette Bensoussan and Craig Fleisher teach you exactly what you need to know, without dragging you through unnecessarily complex concepts or advanced mathematics. They start with a practical, realistic introduction to the analysis process; then they walk you through ten core sets of analysis techniques that every manager can use effectively.

You’ll master classic techniques like SWOT analysis and Porter’s Five Forces, in addition to the latest approaches to competitor, financial, issue, and value chain analysis. Next, Bensoussan and Fleisher guide you through analyzing the global social, political, and macroenvironmental challenges that will increasingly shape the future of your business.

For each tool, the authors present clear descriptions, context, rationales, strengths, weaknesses, step-by-step instructions, and case study examples. The result: a book you can rely on to address your strategic and business challenges--whatever your role, experience, industry, or environment.

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - Even You Can Learn Statistics

Even You Can Learn Statistics: A Guide for Everyone Who Has Ever Been Afraid of Statistics, by David M. Levine and David F. Stephan, is a repeat freebie in the Kindle store and from Barnes & Noble.

Book Description
The easy, practical, up-to-date introduction to statistics–for everyone! Thought you couldn’t learn statistics? You can–and you will! One easy step at a time, this fully updated book teaches you all the statistical techniques you’ll need for finance, quality, marketing, the social sciences, or anything else! Simple jargon-free explanations help you understand every technique. Practical examples and worked-out problems give you hands-on practice. Special sections present detailed instructions for developing statistical answers, using spreadsheet programs or any TI-83/TI-84 compatible calculator. This edition delivers new examples, more detailed problems and sample solutions, plus an all-new chapter on powerful multiple regression techniques. Hate math? No sweat. You’ll be amazed at how little you need. Like math? Optional “Equation Blackboard” sections reveal the mathematical foundations of statistics right before your eyes!

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Free Book (Kindle/nook/EPUB) - Change.edu

Update: 12/7/11 Now free from Sony.
Update: Now free from Barnes & Noble.

Change.edu: Rebooting for the New Talent Economy, by Andrew S. Rosen, is free in the Kindle store. There have been a few chapters free before, but this appears to be the entire text -- if you are interested in education (fwhether for your kids or yourself or from the point of view of an educator or employer) and how it should be viewed in terms of preparing for being able to fit into the workplace later on (rather than graduating with >$100K in debt, but only being able to find a spot pulling espresso after graduation), you'll probably want to take a look.

Book Description
“The next twenty-five years offer an opportunity to transform the way students have learned for centuries. We will be able to deliver education to students where they are, based on their specific needs, desires, and backgrounds.”—Andrew S. Rosen

Imagine a university where programs are tailored to the needs of each student, the best professors are available to everyone, curriculum is relevant to the workplace – and the value of the education is demonstrable. In Change.edu, Andrew S. Rosen shows how that future is possible but in danger of being stifled by a system of incentives that emphasize prestige and tradition, rather than access and outcomes.

The U.S. higher education system has historically been considered one of the best in the world. This thought-provoking story presents the imperative for transforming that system for the 21st century and beyond. Rosen takes on the sacred cows of traditional higher education models, and calls on the country to demand the changes we need to build a qualified workforce and compete in a global economy. Change.edu is sure to open minds — and open doors to a wealth of opportunities.

Get the free ebook from Barnes & Noble.
Get the free ebook from Sony.

Free Book (Kindle) - The Flinch

The Flinch (US/UK), by Julien Smith, is free to pre-order in the Kindle store. This is from the Amazon Domino Project, so I don't expect to see the ebook in other stores. This one may remain free (at least, it appears that way from the description), but other Domino Project titles have risen in price after the pre-order period had expired.

Book Description
A book so important we refuse to charge for it.

Julien Smith has delivered a surprise, a confrontation, a book that will push you, scare you and possibly stick with you for years to come.

The idea is simple: your flinch mechanism can save your life. It shortcircuits the conscious mind and allows you to pull back and avoid danger faster than you can even imagine it’s there.

But what if danger is exactly what you need?

What if facing the flinch is the one best way to get what you want?

Here’s a chance to read the book everyone will be talking about, before they do.

What are you afraid of? Here's how to find out.

Free Book (Kindle/nook) - The Open Innovation Marketplace

Update: 12/5/11 Now free for US Kindle customers and from Barnes & Noble.

The Open Innovation Marketplace: Creating Value in the Challenge Driven Enterprise (US/UK), by Alpheus Bingham and Dwayne Spradlin, is free for UK customers in the Kindle store. It should be free for those in the US by morning (but double check the price before one-clicking).

Book Description
The Open Innovation Marketplace introduces groundbreaking strategies and models for leveraging the world’s best innovation sources to drive far more value from new products, services, and business models–and do it with far less risk.

Alpheus Bingham and Dwayne Spradlin draw on their pioneering experience building InnoCentive, the leading global platform for open innovation. Writing for CxOs, R&D leaders, and innovation strategists, they show how to dramatically increase the flow of high-value innovations, access innovators you would never hire internally, and successfully integrate external innovation throughout your business.

Through illustrative case studies, Bingham and Spradlin demonstrate open innovation at work in pharmaceuticals, consumer products, software, aeronautics, and beyond. They show how to construct “challenges” that focus innovation on critical business needs, can attract breakthrough strategies and solutions, and how to transform your enterprise to do it over and over again.

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - The Culture Cycle

Update: 12/5/11 Now free for US Kindle customers and from Barnes & Noble.

The Culture Cycle: How to Shape the Unseen Force that Transforms Performance (US/UK), by James Heskett, is free for UK customers in the Kindle store. It should be free for those in the US by morning (but double check the price before one-clicking).

Book Description
The contribution of culture to organizational performance is substantial and quantifiable. In The Culture Cycle, renowned thought leader James Heskett demonstrates how an effective culture can account for up to half of the differential in performance between organizations in the same business. A follow-up to the classic Corporate Culture and Performance (coauthored with John Kotter), this book explains how culture evolves, can be shaped and sustained, and can promote both survival and innovation in tough times.

Drawing on decades of field research and dozens of case studies, Heskett introduces a powerful conceptual framework for managing culture and shows it at work in a real-world setting. Heskett's "culture cycle" identifies policies, practices, and behaviors that are crucial to moving cultures forward and demonstrates how to calculate the economic value of culture through the "Four Rs": referrals, retention, returns to labor, and relationships with customers.

Heskett's insights will be invaluable to leaders, professionals, and consultants in HR, productivity, training, and operations--and for anyone seeking to optimize organizational performance.

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Free Book (Kindle) - Insights from Remarkable Businesspeople

Update: 12/5/11 Now free for US Kindle customers.

Insights from Remarkable Businesspeople (US/UK), a collection of business shorts from FT press, is a repeat freebie for UK customers in the Kindle store. It should be free for those in the US by morning (but double check the price before one-clicking).

Book Description
A brand new collection of essential insights for your business and career from world-renowned experts...now in a convenient e-format, at a great price!

Get it straight from the top: secrets only the world’s best leaders can tell you!

What it takes to lead your team to greatness! Outstanding leaders tell you how to identify and fix even the biggest problems...get buy-in that’s real...balance external customers and internal processes...infuse creativity throughout your organization, and reinvent its future...get results, not salutes!

From world-renowned leaders and experts, including Captain D. Michael Abrashoff, Jim Champy, Fred Wiersema, Dean LeBaron, Michael F. Golden, Gary Hirshberg, and many more.

Free Book (Kindle/nook) - Firms of Endearment

Update: 12/5/11 Now free for US Kindle customers and from Barnes & Noble.

Firms of Endearment: How World-Class Companies Profit from Passion and Purpose (US/UK), by Jagdish N. Sheth, Rajendra S. Sisodia and David B. Wolfe, is a repeat freebie for UK customers in the Kindle store. It should be free for those in the US by morning (but double check the price before one-clicking).

Book Description
Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because it’s “politically correct”: because it’s the only path to long-term competitive advantage.

These are the Firms of Endearment. Companies people love doing business with. Love partnering with. Love working for. Love investing in. Companies for whom “loyalty” isn’t just real: it’s palpable, and driving unbeatable advantages in everything from marketing to recruitment.

You need to become one of those companies. This book will show you how. You’ll find specific, practical guidance on transforming every relationship you have: with customers, associates, partners, investors, and society. If you want to be great–truly great–this is your blueprint.

We’re entering an Age of Transcendence, as people increasingly search for higher meaning in their lives, not just more possessions. This is transforming the marketplace, the workplace, the very soul of capitalism. Increasingly, today’s most successful companies are bringing love, joy, authenticity, empathy, and soulfulness into their businesses: they are delivering emotional, experiential, and social value—not just profits.

Firms of Endearment illuminates this, the most fundamental transformation in capitalism since Adam Smith. It’s not about “corporate social responsibility”: it’s about building companies that can sustain success in a radically new era. It’s about great companies like IDEO and IKEA®, Commerce Bank and Costco®, Wegmans and Whole Foods®: how they earn the powerful loyalty and affection that enables truly breathtaking performance.

This book is about gaining “share of heart,” not just share of wallet. It’s about aligning stakeholders’ interests, not just juggling them. It’s about building companies that leave the world a better place. Most of all, it’s about why you must do all this, or risk being left in the dust... and how to get there from wherever you are now.

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - Make More, Worry Less

Make More, Worry Less: Secrets from 18 Extraordinary People Who Created a Bigger Income and a Better Life, by Wes Moss, is a repeat freebie in the Kindle store and from Barnes & Noble, but the Kindle edition is a different one than the previous freebie, so you might want to get this one also and see if it is formatted differently.

Book Description
Make More. Worry Less. Everyone wants to do that–but how? And how can you do it within the organization, where most people will spend their entire working lives? This book has the answers. No academic theory here: Make More, Worry Less brings together 18 riveting stories from people who’ve achieved both of these goals, gaining surprising wealth and real peace of mind along the way.

These aren’t superheroes. They’re ordinary people who’ve done the extraordinary: from fast-food worker Linda Robb, now earning a six-figure income at Aflac, to once lowly telemarketer Steve Hudson, now running business development at one of the most promising start-up companies in the nation. Author and radio host Wes Moss reveals the powerful lessons these individuals have learned. Better yet, he shows how you can use those lessons to take ownership of your life and career, earning more money than you ever thought possible.

But that’s only half the equation! Moss also shows how to handle your increased success with less stress, fewer worries, and greater happiness.

Every single story in this book is accompanied by specific tips, tricks, steps to take, and mistakes to avoid: actionable information you can use right now. If you want to change your life, start right here.

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - Business and Competitive Analysis Methods

Business and Competitive Analysis Methods, by Craig S. Fleisher and Babette E. Bensoussan, is a repeat freebie in the Kindle store and from Barnes & Noble.

Book Description
Business success begins with deep clarity about your competition and your business environment. But, even as data gathering has improved dramatically, few business professionals know the state-of-the-art techniques for analyzing their data. Now there’s a comprehensive, immensely practical guide to today’s best tools and techniques for answering tough questions and making actionable recommendations.

Business and Competitive Analysis begins with end-to-end guidance on the analysis process, including defining problems, avoiding analytical pitfalls, choosing tools, and communicating results. Next, the authors offer detailed guides on 24 of today’s most valuable analysis models: techniques that have never been brought together in one book before.They offer in-depth, step-by-step guidance for using every technique–along with realistic assessments of strengths, weaknesses, feasibility, and business value.

You are flooded with data. This book will help you transform that data into actionable insights and recommendations that enterprise decision makers cannot and will not ignore. Craig S. Fleisher and Babette E. Bensoussan begin with a practical primer on the process and context of business and competitive analysis: how it works, how to avoid pitfalls, and how to communicate results. Next, they introduce their unique FAROUT method for choosing the right tools for each assignment. The authors then present 24 of today’s most valuable analysis methods.They cover “classic” techniques, such as McKinsey 7S and industry analysis, as well as emerging techniques from multiple disciplines:economics,corporate finance, sociology, anthropology, and the intelligence and futurist communities. For each, they present clear descriptions, background context, strategic rationales, strengths, weaknesses, step-by-step instructions, and references. The result is a book you can rely on to meet any analysis challenge, no matter how complex or novel.

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - What's Stopping You?

Update: 12/5/11 It took several days, but this one is now free for US and UK Kindle customers and from Barnes & Noble.

What's Stopping You?: Shatter the 9 Most Common Myths Keeping You from Starting Your Own Business (Main/DE), by R. Duane Ireland and Bruce Barringer, is free for EU customers in the Kindle store. This one is from FT Press and is likely to be free later today in the UK and in the US tomorrow.

Book Description

• Get past the myths that keep you from making the leap
• Gain the practical skills and confidence you need to succeed
• Quickly evaluate business ideas and pick a winner
• Launch your company and watch it grow and profit

Build the business you’ve always dreamed of! Take control of your future and achieve the breakthrough success that’s only possible when you’re working for yourself. You can do it–and this book will show you how.

Forget the myths that have been standing in your way. You don’t need to be rich. You don’t need extensive business experience. You don’t need to be a genius. You don’t need a revolutionary product or service. You can handle the risk, the competition, and the challenges.

The proof’s on every page of this book: case studies of “ordinary” people building great businesses and practical techniques you can use, too–every step of the way!

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - Ubiquitous Computing for Business

Ubiquitous Computing for Business: Find New Markets, Create Better Businesses and Reach Customers Around The World 24-7-365, by Bo Begole, is a repeat freebie in the Kindle store and from Barnes & Noble.

Book Description
Ubiquitous Computing (“UbiComp”) is the next game-changing technology. In Ubiquitous Business, PARC UbiComp pioneer Bo Begole shows you how to successfully incorporate it into your products, services, processes, and strategies. Begole introduces UbiComp’s component technologies, thoroughly illuminates its potential impact, and demonstrates how to achieve real competitive advantage with it.

From the Web to the iPod, cell phones to social networks, a few extraordinary technologies have changed the world, enabling massive new industries and destroying companies that couldn't adapt. It's about to happen again, thanks to new Ubiquitous Computing ("Ubicomp") technologies that will interweave computing more deeply into human life than ever before.

Bo Begole stands at the center of the Ubicomp revolution: He leads the team at the legendary Palo Alto Research Center (PARC) that invented the paradigm and are creating and commercializing its technologies. In Ubiquitous Computing for Business, Begole briefs you on everything you must know to drive breakout value from Ubicomp technologies.

Begole maps the emerging landscape of Ubicomp, explaining how it reinforces and redirects other societal trends. Next, he helps you identify exceptional opportunities to profit from Ubicomp in internal processes, supply chains, and external products and services. Along the way, he helps executives, strategists, technology managers, and entrepreneurs make better decisions about everything from "build vs. buy" to risk mitigation.

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - In the Line of Fire

In the Line of Fire: How to Handle Tough Questions...When It Counts, by Jerry Weissman, is a repeat freebie in the Kindle store and from Barnes & Noble.

Book Description
Jerry Weissman has made a career of coaching nearly 500 execs on their IPO roadshows, the most critical presentations of their lives. Now, he's written an indispensable guide to answering the toughest questions you'll ever face. Using compelling examples from Presidential debates to stock analyst meetings, Weissman teaches how to respond with perfect assurance. Discover how to avoid the defensive, evasive, or contentious answers that have destroyed political careers and ruin credibility. Learn to control your entire exchange with a hostile questioner: the question, answer, interactions with questioner and audience, timing, and above all, yourself. Whether an executive, politician, fundraiser, interviewee, teacher, student -- or even a family member at Thanksgiving dinner -- you're judged on how you handle these moments. Get this book: handle them brilliantly.

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - Helping People Win at Work

Update: Now free from Barnes & Noble.

Helping People Win at Work: A Business Philosophy Called "Don't Mark My Paper, Help Me Get an A", by Ken Blanchard and Garry Ridge, is a repeat freebie in the Kindle store. This one is still full price at B&N, as is another of his titles, Leading at a Higher Level, Revised and Expanded Edition: Blanchard on Leadership and Creating High Performing Organizations, which is $2.69 from Amazon (although B&N has a free "sample" of this one, the Amazon edition appears to be the full book).

Book Description
Ken Blanchard’s Leading at a Higher Level techniques are inspiring thousands of leaders to build high-performing organizations that make life better for everyone. Now, Blanchard and WD-40 Company leader Garry Ridge reveal how WD-40 has used Blanchard’s techniques of Partnering for Performance with every employee--achieving levels of engagement and commitment that have fortified the bottom line.

Ridge introduces WD-40 Company’s year-round performance review system, explaining its goals, features, and the cultural changes it requires. Next, he shares his leadership point of view: what he expects of people, what they can expect of him, and where his beliefs about leadership and motivation come from. Finally, Ken Blanchard explains why WD-40 Company’s Partnering for Performance system works so well--and how to leverage its high-value techniques in your organization.

Get the free ebook from Barnes & Noble.

Free Book (Kindle/nook) - Your Brain and Business

Your Brain and Business: The Neuroscience of Great Leaders, by Srinivasan S. Pillay, is a repeat freebie in the Kindle store and from Barnes and Noble, courtesy of FT Press.

Book Description
What does neuroscience have to do with leadership? Everything.

Recent advances in brain science and neuroimaging can dramatically improve the way leaders work with colleagues to drive successful change. As the brain is increasingly examined in the context of personal and organizational development, remarkable insights are being uncovered: insights that are leading to powerful new strategies for improving business execution.

In Your Brain and Business, Harvard psychiatrist, brain-imaging researcher, and executive coach Srinivasan S. Pillay illuminates the rapidly emerging links between modern brain science and the corner office. He reveals powerful ways that neuroscientific insights can be used practically by today’s executives and presents new lessons for coaches who want to help their clients overcome common leadership problems.

Discover how leaders and coaches worldwide are already applying this knowledge to dramatically improve personal performance--and learn how you can do it, too.

• How positive thinking impacts the business brain - Building on “strengths-based” approaches that encourage the brain to learn
• Guiding leaders and managers to more effective relationships - Applying the fascinating neuroscience of social intelligence
• Innovation, intuition, and impostors - Overcoming the intangible vulnerabilities in the brains of great leaders
• Transforming the idea of change into execution - Clearing the pathways from thought to “action orientation” to real action
• Coaching the executive brain - Specific interventions that target different brain regions and processes

Get the free book from Barnes & Noble.

Free Book (Kindle/nook) - Now You're Thinking!

Now You're Thinking!: Change Your Thinking...Revolutionize Your Career ... Transform Your Life, by Stewart Emery, Russ Hall, Heather Ishikawa and John Maketa, is free in the Kindle store and from Barnes and Noble, courtesy of FT Press.

Book Description
If you can change the way you think, you can change the world. That’s the theme of Now You’re Thinking! as it tells the story of how a 2-year old Iraqi girl’s life was saved through determination, courage, and critical thinking. The book begins with the heroic story of how a Marine battalion beat the odds to save this little girl, and ends with a model of critical thinking that will help you STOP and THINK to recognize your emotions, evaluate arguments, and draw conclusions to make better life decisions. This book also provides the opportunity for you to take the My Thinking Styles assessment for free to learn your natural thinking preferences, strengths, and biases. This short read will give you a real-life example of great thinking plus tons of resources to guide your further interest in effective thinking.

Living the good life and want to make it great? Desperate to give your career an “extreme makeover”? Either way, the changes you want start inside your own head, with the way you think.

This book is the blueprint you need to build greater success by teaching you breakthrough techniques for thinking far more effectively. That’s the secret of making better decisions: whether you’re working toward a promotion or considering refinancing your house. Some thinking processes simply work better than others, and this book teaches you the ones that are proven to work best.

The authors start with the extraordinary true story of Amenah, just two years old, dying in an Iraqi village and in desperate need of complicated open-heart surgery unavailable in her own country. The authors reveal the extraordinary thinking and courage that saved her life and show how you can use the same approaches to transform every aspect of yours.

Get the free book from Barnes & Noble.

Free Book (Kindle/nook) - The Truth About the New Rules of Business Writing

The Truth About the New Rules of Business Writing, by Natalie Canavor and Claire Meirowitz, is a repeat freebie in the Kindle store and from Barnes and Noble, courtesy of FT Press.

Book Description
Business writing that packs a punch: Make the most of your message to get what you want!

• The truth about supercharging your business writing
• The truth about writing directly, clearly, and convincingly
• The truth about writing in today’s varied business formats

Simply the best thinking

THE TRUTH AND NOTHING BUT THE TRUTH

This book reveals 52 proven, bite-size, easy-to-use business writing techniques that work.

Get the free book from Barnes & Noble. Be careful if doing a search by title on your nook, as there are two editions and the other is full price.

Free Book (Kindle) - Business and Competitive Analysis Method [DE]

Business and Competitive Analysis Method (Kindle Main/DE), by Craig S. Fleisher and Babette E. Bensoussan (list price $72!!), is a repeat freebie on Kindle, but only for European customers, so far.

Book Description
The Definitive How-To Guide for Business and Competitive Analysis

• Transform raw data into compelling, actionable business recommendations
• Answer the questions executives ask–“What?” “So What?” and “Now What?”
• Today’s 24 most valuable techniques: how to choose them, how to use them
• For everyone who performs analysis: managers, consultants, functional specialists, and strategists
• A completely new book by the authors of the popular Strategic and Competitive Analysis

Business success begins with deep clarity about your competition and your business environment. But, even as data gathering has improved dramatically, few business professionals know the state-of-the-art techniques for analyzing their data. Now there’s a comprehensive, immensely practical guide to today’s best tools and techniques for answering tough questions and making actionable recommendations.

Business and Competitive Analysis begins with end-to-end guidance on the analysis process, including defining problems, avoiding analytical pitfalls, choosing tools, and communicating results. Next, the authors offer detailed guides on 24 of today’s most valuable analysis models: techniques that have never been brought together in one book before.They offer in-depth, step-by-step guidance for using every technique–along with realistic assessments of strengths, weaknesses, feasibility, and business value.

You are flooded with data. This book will help you transform that data into actionable insights and recommendations that enterprise decision makers cannot and will not ignore. Craig S. Fleisher and Babette E. Bensoussan begin with a practical primer on the process and context of business and competitive analysis: how it works, how to avoid pitfalls, and how to communicate results. Next, they introduce their unique FAROUT method for choosing the right tools for each assignment. The authors then present 24 of today’s most valuable analysis methods.They cover “classic” techniques, such as McKinsey 7S and industry analysis, as well as emerging techniques from multiple disciplines:economics,corporate finance, sociology, anthropology, and the intelligence and futurist communities. For each, they present clear descriptions, background context, strategic rationales, strengths, weaknesses, step-by-step instructions, and references. The result is a book you can rely on to meet any analysis challenge, no matter how complex or novel.