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Showing posts with label Business/Marketing. Show all posts
Showing posts with label Business/Marketing. Show all posts

Thursday, June 6, 2013

Nook Daily Find 6/6

Building Better Business Teams ($49.58 Kindle, $2.99 B&N), a collection titles by world-renowned leaders and performance experts Ken Blanchard, Colleen Barrett, David Russo, David Ross, and Richard Templar [FT Press], is the Nook Daily Find; this title was free in both stores in January of this year. Be careful in the Nook store for the next little while, as the price keeps bouncing up and down between the sale price and the near $50 regular price.
Book Description
4 remarkable eBooks help you create and inspire great teams to unprecedented levels of performance

Your success is crucially dependent on your ability to create, lead, and inspire teams to achieve extraordinary results. The comprehensive resources in this 4 eBook package will help you do precisely that. In Lead with LUV: A Different Way to Create Real Success, the legendary Ken Blanchard ("The One Minute Manager") and former Southwest Airlines CEO Colleen Barrett help you achieve breakthrough performance by leading with love. They explain what "love" really means in the organizational context, why leading with love is not "soft" management, how to handle inappropriate behavior, how to make "servant leadership" work, and how to sustain leadership with love. Next, in 17 Rules Successful Companies Use to Attract and Keep Top Talent: Why Engaged Employees Are Your Greatest Sustainable Advantage, David Russo top workforce optimization consultant David Russo identifies exactly what great organizations do differently when it comes to managing people. Russo distills these differences into actionable rules covering everything from resourcing and compensation to leadership development, risk-taking to change management. You'll learn how to build genuine esprit de corps in any environment, ensuring that your employees' efforts, minds, and hearts stay focused on your mission, and stay committed to results and competitive advantage. In Managing People and Performance: Fast Track to Success, David Ross reveals how to get the best possible performance out of every member of your team, whatever their personality or skill set. Using Ross's breakthrough tools, techniques, checklists, and guidance, you'll master indispensable skills for creating, developing, and managing high performance teams--and, at the same time, accelerating your own career development. Finally, in How to Get What You Want...Without Having to Ask, international best-selling author Richard Templar brings his inimitable blend of originality, imagination, wisdom, and straight talk to the challenges of negotiation, persuasion, and influence. The world-renowned author of best-sellers like The Rules of Life, Templar offers up 100 clever, simple, pain-free ways to get people throughout your organization to happily say "yes" to you, and smooth your team's path to success!

Thursday, May 16, 2013

Nook Daily Find 5/16

The Startup Playbook ($12.09 Kindle, $12.31 $3.99 B&N), by David Kidder and Reid Hoffman [Chronicle Books], is the Nook Daily Find.
Book Description
According to the Kauffman Index of Entrepreneurial Activity, more than 565,000 new businesses were created in 2010 in the United States alone—each one of them hoping to strike gold. The Startup Playbook will help them succeed. Going insider to insider with unprecedented access, New York Times bestselling author and Clickable CEO, David Kidder, shares the hard-hitting experiences of some of the world’s most influential entrepreneurs and CEOs, revealing their most closely held advice. Face-to-face interviews with 40 founders give readers key insights into what it took to build PayPal, LinkedIn, AOL, TED, Flickr, and many others into household names. Special sections include topics ranging from how to select the right idea to pursue to finding funding and overcoming inevitable obstacles. In an economy demanding change, The Startup Playbook is the go-to for entrepreneurs big and small.

Tuesday, April 9, 2013

UK Kindle Daily Deal 4/9

The Kindle Deal of the day for those in the UK is three books to boost your career at up to £2.89 each (>65% off).

Time Management For Dummies (£2.29 UK), by Clare Evans (US edition $12.62)
If you’re finding yourself tied down by piles of paperwork, endless unanswered emails and thousands of to-do lists, then this is the book for you! Become a more efficient, effective and productive you with Time Management For Dummies- your one-stop guide to taking control of your life.

Packed with hundreds of time-saving ideas, techniques and strategies, you’ll be able to: get on top of your workload, communicate effectively, make the most of your business meetings, organise your desk and files, prioritise and delegate well, and kick the procrastination habit. With tips on getting more out of your time away from your desk, maintaining a productive home office environment and still finding time to see to your finances, health and social life, these time management tools will leave you feeling in control of your life – at work and at home.
Persuasion and Influence For Dummies (£2.69 /UK), by Elizabeth Kuhnke (US edition $12.31)
Many people want to gain trust or support in business and throughout life, but the true skill is doing so in a charming fashion! Whether you're convincing the boss about your much-deserved promotion or a busy restaurateur to offer a better table, the power of persuasion can help improve and increase your successes.

Elizabeth Kuhnke, author of the bestselling Body Language For Dummies, guides the reader through easy-to-implement techniques that can turn a timid person into someone bursting with self confidence and the ability to influence.
Voice and Speaking Skills For Dummies (£2.89 /UK), by Judy Apps (US edition $9.99)
Ever wondered why nobody hears you in meetings, or wished people would take you more seriously? Or maybe you're unhappy with your accent, or you feel insecure about your high-pitched or monotonous voice? Voice and Speaking Skills For Dummies will help you to discover the power of your voice, understand how it works, and use your voice like a professional whether in meetings, addressing an audience, or standing in front of a classroom. Take a deep breath, relax those vocal cords, and make your speech sparkle!

We're not all planning to become politicians, or likely to address large audiences on a regular basis, but we all need to be able to communicate well to achieve success. Certain professions require a high level of vocal confidence, notably teachers and business leaders. As well as using body language effectively, we also rely on our voice to convey passion, exude enthusiasm, and command attention--and that's before we've considered the content of our words! A clear understanding of how your voice works, how to maximize its effectiveness, and ways to overcome voice 'gremlins' such as speaking too fast, stuttering, or sounding childish, is pivotal to enabling you to succeed, whatever the situation.

Thursday, September 6, 2012

Free Audiobook - The Dip

The audiobook edition of The Dip: A Little Book That Teaches You When to Quit (and When to Stick) ($10.99 Kindle), by Seth Godin, narrated by Seth Godin, is free from Audible.
Book Description
The old saying is wrong—winners do quit, and quitters do win.

Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point—really hard, and not much fun at all.

And then you find yourself asking if the goal is even worth the hassle. Maybe you’re in a Dip—a temporary setback that will get better if you keep pushing. But maybe it’s really a Cul-de-Sac, which will never get better, no matter how hard you try.

According to bestselling author Seth Godin, what really sets superstars apart from everyone else is the ability to escape dead ends quickly, while staying focused and motivated when it really counts.

Winners quit fast, quit often, and quit without guilt—until they commit to beating the right Dip for the right reasons. In fact, winners seek out the Dip. They realize that the bigger the barrier, the bigger the reward for getting past it. If you can become number one in your niche, you’ll get more than your fair share of profits, glory, and long-term security.

Losers, on the other hand, fall into two basic traps. Either they fail to stick out the Dip—they get to the moment of truth and then give up—or they never even find the right Dip to conquer.

Whether you’re a graphic designer, a sales rep, an athlete, or an aspiring CEO, this fun little book will help you figure out if you’re in a Dip that’s worthy of your time, effort, and talents. If you are, The Dip will inspire you to hang tough. If not, it will help you find the courage to quit—so you can be number one at something else.

Seth Godin doesn’t claim to have all the answers. But he will teach you how to ask the right questions.
Get the free audiobook from Audible (some geographic restrictions may apply)

Saturday, September 1, 2012

Free Audiobook - Eat That Frog!

The unabridged audiobook performance of Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time ($8.22 Kindle), by Brian Tracy (and narrated by Brian Tracy), is free on Audible. This has been a Kindle Deal of the Day and a Nook Daily Find choice this year, so you may already have the ebook in your library.

After weeks of nothing interesting on my Kindle with Special Offers, this one popped up on it today, but anyone (at least, in the US; other areas may be locked out) can grab this freebie from Audible.
Book Description
There's an old saying: if you eat a live frog first thing each morning, you'll have the satisfaction of knowing that it's probably the worst thing you'll do all day. Using "eat that frog" as a metaphor for tackling the most challenging task of your day, the one you are most likely to procrastinate on, but also the one that might have the greatest positive impact on your life, Eat That Frog! shows you how to zero in on these critical tasks and organize your day. You'll not only get more done faster, but get the right things done.

In his trademark high-energy style, acclaimed speaker and best-selling author Brian Tracy cuts to the core of what is vital to effective personal time management: decision, discipline, and determination. He reminds us: "The purpose of time-management skills, of eating that frog, and getting more done in less time, is to enable you to spend more 'face time' with the people you care about, doing the things that give you the greatest amount of joy in life."
Get the free audiobook from Audible. Update: No Longer Available

Monday, March 26, 2012

Free Book - ETF Trading and Investing Strategies (K/N)

ETF Trading and Investing Strategies (Main/UK), a collection of titles by Tom Lydon, Leslie N. Masonson and Marvin N. Appel, is a repeat freebie in the Kindle store and from Barnes & Noble, courtesy of FT Press.
Book Description
Breakthrough ETF trading and investing strategies: 3 eBooks packed with techniques for reducing your risks and costs—and supercharging your returns!

Three remarkable eBooks help you use the latest ETF strategies to cut your investing costs, control your risks, and improve your returns! In The ETF Trend Following Playbook, Tom Lydon helps you drive superior performance by combining proven trend following strategies, low-cost ETFs, and fully-proven technical analysis methods. You'll discover how to quickly identify markets that are about to plummet, so you can get out of the way... and how to identify markets that are headed up, so you can capture all of their profits. In Buy—Don't Hold, Leslie Masonson shows how to avoid the massive stock-market drops that destroy "buy and hold" investors, and offers specific, easy-to-use investing strategies for investors with each risk profile: conservative, moderate and aggressive. Finally, in Investing with Exchange Traded Funds Made Easy, Marvin Appel cuts through today's ETF marketing hype, helping you choose the right ETFs from the hundreds now available. Drawing on objective data and proven, backtested strategies, Appel reveals what ETFs can and can't do, and shows exactly how to use them to consistently beat the market.
Get the free ebook from Barnes & Noble.

Free Book - Even You Can Learn Statistics (K/N)

Even You Can Learn Statistics: A Guide for Everyone Who Has Ever Been Afraid of Statistics (Main/UK), by David M. Levine and David F. Stephan, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
The easy, practical, up-to-date introduction to statistics–for everyone! Thought you couldn’t learn statistics? You can–and you will! One easy step at a time, this fully updated book teaches you all the statistical techniques you’ll need for finance, quality, marketing, the social sciences, or anything else! Simple jargon-free explanations help you understand every technique. Practical examples and worked-out problems give you hands-on practice. Special sections present detailed instructions for developing statistical answers, using spreadsheet programs or any TI-83/TI-84 compatible calculator. This edition delivers new examples, more detailed problems and sample solutions, plus an all-new chapter on powerful multiple regression techniques. Hate math? No sweat. You’ll be amazed at how little you need. Like math? Optional “Equation Blackboard” sections reveal the mathematical foundations of statistics right before your eyes!
Get the free ebook from Barnes & Noble.

Free Book - Helping People Win at Work (K/N)

Helping People Win at Work: A Business Philosophy Called "Don't Mark My Paper, Help Me Get an A" (Main/UK), by Ken Blanchard and Garry Ridge, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
Ken Blanchard’s Leading at a Higher Level techniques are inspiring thousands of leaders to build high-performing organizations that make life better for everyone. Now, Blanchard and WD-40 Company leader Garry Ridge reveal how WD-40 has used Blanchard’s techniques of Partnering for Performance with every employee--achieving levels of engagement and commitment that have fortified the bottom line.

Ridge introduces WD-40 Company’s year-round performance review system, explaining its goals, features, and the cultural changes it requires. Next, he shares his leadership point of view: what he expects of people, what they can expect of him, and where his beliefs about leadership and motivation come from. Finally, Ken Blanchard explains why WD-40 Company’s Partnering for Performance system works so well--and how to leverage its high-value techniques in your organization.
Get the free ebook from Barnes & Noble.

Monday, March 19, 2012

Free Book - Death by China (K/N)

Death by China: Confronting the Dragon - A Global Call to Action, by Peter W. Navarro and Greg Autry, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
Bestselling author Peter Navarro (The Coming China Wars) and Greg Autry challenges the dominant paradigm of a "Chinese Miracle" - the one featuring a modernizing, progressive Chinese state heading toward political reform and driving global economic growth with its new found embrace of capitalism and freedom.

Tearing this delusion away, Death by China documents the myriad ways that a powerful, wealthy, and corrupt Chinese Communist Party emboldened by a growing nationalistic frenzy is becoming the biggest threat to global peace, prosperity, and health since Nazi Germany.

From currency manipulation and abusive trade policies, to slave labor and deadly consumer products, China's ruthless rulers threaten the livelihood of the citizens of every developed nation. These thugs have created a frightening amoral society ruled by a constant fear hidden to outsiders and bought off with the ill gotten profits of a myopic quest for economic advantage at any cost - social, environmental, or civil rights concerns be damned. Worse, as with everything else, China is scaling and exporting the model around this world, threatening their neighbors and exploiting developing nations across the globe with a new imperialism.

While America worries that Al Qaeda or Iran may get their hands on a weapon of mass destruction, China is using our Wal-Mart dollars to build them by the score; filling brand new nuclear submarines with missiles aimed at our heartland and building stealth planes designed to obliterate our friends in Japan, Korea, and Taiwan.

America's policy of appeasement and perpetual bending to Beijing's tacit threat to stop funding our unsustainable consumption based economy and deficit addicted government has left the Chinese people and the world in a frightening position while achieving absolutely nothing. With each new attempt at further "engagement" China simply rounds up more artists, writers, and political dissidents into its gulags and continues its policies of virtual genocide against the peoples of Tibet and the Uighars of East Turkestan. It tightens control over media and the Internet and expands its regional, territorial and resource claims. Laughing at our timidity, it becomes ever bolder in executing its plan to shutter every last manufacturing plant in the West.

Meanwhile, Western turncoat CEO's are content with pumping up one more quarterly report by driving every last high-value manufacturing jobs to Guangzhou or Chengdu. Congress is happy to be re-elected with contributions from those same corporations. Together they are happy to leave the rest of us with a future of low paying service and retail "careers" based on selling junk made in China to each other while accumulating a pile of Chinese debt and building a geopolitical time bomb of epic proportions.

For every American, European, Japanese or Korean reader who wonders where his job has gone and worries about the world his children will inherit, Death by China is a must read. The book features an inspiring Forward by Chinese Dissident, Baiqiao Tang and a brilliant Epilog by Congressman Dana Rohrabacher.
Get the free ebook from Barnes & Noble.

Free Book - Africa Rising (K/N)

Africa Rising: How 900 Million African Consumers Offer More Than You Think, by Vijay Mahajan, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
With more than 900 million consumers, the continent of Africa is one of the world’s fastest growing markets. In Africa Rising, renowned global business consultant Vijay Mahajan reveals this remarkable marketplace as a continent with massive needs and surprising buying power.

Crossing thousands of miles across the continent, he shares the lessons that Africa’s businesses have learned about succeeding on the continent...shows how global companies are succeeding despite Africa’s unique political, economic, and resource challenges...introduces local entrepreneurs and foreign investors who are building a remarkable spectrum of profitable and sustainable business opportunities even in the most challenging locations...reveals how India and China are staking out huge positions throughout Africa...and shows the power of the diaspora in driving investment and development.
Get the free ebook from Barnes & Noble.

Free Book - Black Market Billions (K/N)

Black Market Billions: How Organized Retail Crime Funds Global Terrorists, by Hitha Prabhakar, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
Organized retail crime is now a $38 billion business. Synchronized global teams are pilfering immense volumes of high-value products, counterfeiting even more — and using the profits to support the world’s most vicious terrorists and criminal gangs.

In this eye-opening exposé, business journalist Hitha Prabhakar connects the dots and follows the money deep into the world’s fastest growing criminal industry. You’ll learn how the Internet, social media, and disposable cell phones have opened the floodgates for a new generation of criminals—and how their multimillion-dollar ripoffs are funding everyone from Al-Qaeda to Central America’s drug lords.

Black Market Billions draws on extensive first person interviews with law enforcement, industry personnel, and the criminals themselves. Prabhakar goes “inside” to reveal why the piracy economy has exploded ... why preventative measures have failed ... and what to expect next, as organized retail crime reaches a terrifying critical mass.
Get the free ebook from Barnes & Noble.

Free Book - Essential Rules from Richard Templar (K/N)

Essential Rules from Richard Templar, a collection of titles by Richard Templar, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
Discover the simple, easy-to-follow rules that can supercharge your career, optimize your management effectiveness, and transform your life!

In three remarkable eBooks, international best-selling author Richard Templar shares a complete, 100% practical “code” for personal success in management, work, and life! The Rules of Management, Expanded Edition covers everything from setting realistic targets to holding effective meetings; finding the right people to inspiring loyalty. You’ll learn when and how to let your people think they know more than you (even if they don't) – and recognize when they really do. Next, in The Rules of Work, Expanded Edition, Templar reveals the “secrets” of people who seem naturally great at their job: those rare individuals who always seem to say and do the right thing, get raises, get promoted – without compromising their principles, or even seeming to break a sweat. Finally, in The Rules of Life, Expanded Edition, Templar uncovers yet another vital set of secrets: the learnable attitudes and easy-to-use techniques that make some people more contented, more fulfilled, more enthusiastic about life. These are the simple, common-sense, easy-to-follow rules that happy, successful people follow: the rules that can change your life!
Get the free ebook from Barnes & Noble.

Free Book - Doing Both (K/N)

Doing Both: Capturing Today's Profit and Driving Tomorrow's Growth, by Inder Sidhu, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
Over the past seven years, in a highly unstable global economy, Cisco doubled revenue, tripled profits, and quadrupled earnings per share. How? By Doing Both. When companies face key strategic decisions, they often take one path and abandon the other. They focus on innovation and new business at the expense of core businesses or vice versa. They stress discipline and sacrifice flexibility. They focus on customers and ignore partners. And they struggle. Cisco believes there is a better way: Doing Both.

Doing Both means approaching every decision as an opportunity to seize, not a sacrifice to endure. It means avoiding false choices, reduced expectations, and weak compromises. It means finding ways to make each option benefit and mutually reinforce the other. In this book, Cisco Senior Vice President Inder Sidhu explains why “doing both” is today’s best strategy. Then, drawing on Cisco’s hardwon insights and the experiences of companies like Procter & Gamble, Whirlpool, and Harley-Davidson, Inder presents a complete blueprint for “doing both” in your organization, too.
Get the free ebook from Barnes & Noble.

Monday, March 12, 2012

Free Book - The Truth About Better Decision-Making (K/N)

Update: 3/13/12 Now free from Barnes & Noble.

The Truth About Better Decision-Making, a collection of titles by Robert E. Gunther, William Kane and Leigh L. Thompson, is free in the Kindle store.
Book Description
150 powerful bite-size solutions for improving every decision you make!

Three full books of practical guidance for making smarter, better decisions – in business, and in life! Discover how to learn and profit from your mistakes… minimize your risks, and act more decisively… make choices that help your organization thrive in change… make negotiating decisions that lead to win-win solutions and enduring business relationships… and much more!
Get the free ebook from Barnes & Noble.

Free Book - How to Keep Score in Business (K/N)

Update: 3/13/12 Now free from Barnes & Noble.

How to Keep Score in Business: Accounting and Financial Analysis for the Non-Accountant, by Robert Follett, is free in the Kindle store.
Book Description
In How to Keep Score in Business, Second Edition, long-time CEO Robert Follett shows you exactly how to "keep score" in business by reading and interpreting company financials. Step by step, Follett helps you capture crucial insights buried in balance sheets, income statements, and other key reports. Follett shows how to apply core tools for analyzing financial reports and investment opportunities, and demystifies key accounting terms every business decision-maker and investor needs to know. You'll learn how to uncover a company's true financial position through its balance sheet and income statements–and identify crucial information those documents may not be showing. Follett demonstrates how to use modern ROI tools to evaluate performance or analyze potential investments; how to track ongoing changes in a company's financial position; how to build cash flow budgets for more effective planning; and how to use common analysis ratios (without misusing them). Practical from start to finish, this fully updated book won't transform you into an accountant–but it will help you work more confidently with financial professionals, make smarter business decisions, and choose better investments.
Get the free ebook from Barnes & Noble.

Free Book - The Art of Asking (K/N)

Update: 3/13/12 Now free from Barnes & Noble.

The Art of Asking: Ask Better Questions, Get Better Answers, by Terry J. Fadem, is a repeat freebie in the Kindle store.
Book Description
Ask the Right Questions in the Right Ways...And Get the Answers You Need to Succeed!

Discover the core questions that every manager needs to master...how to avoid the mistakes business questioners make most often...ten simple rules for asking every question more effectively. Learn how to ask tough questions and take control of tough situations...use questions to promote innovation, drive change, identify hidden problems, and get failing projects back on track.

Ask better questions, get better answers, achieve better results!
Get the free ebook from Barnes & Noble.

Free Book - The Truth About the New Rules of Business Writing (K/N)

Update: 3/13/12 Now free from Barnes & Noble.

The Truth About the New Rules of Business Writing, by Natalie Canavor and Claire Meirowitz, is a repeat freebie in the Kindle store.
Book Description
Want a powerful competitive advantage? Become a better business writer. Better writers get better jobs and more promotions. Winning is about persuading people, and that means writing: emails, Web sites, presentations, proposals, resumes, grant proposals, you name it. Businesses know this: that's why they spend $3 billion a year helping their employees become more effective writers. If you hated writing in school, or if you just weren't that good at it, we have great news. Business writing has changed. Forget jargon, pomposity, grammar drills: just figure out what you want to say and say it simply, quickly, conversationally. The Truth About Business Writing That Works shows you exactly how to do that. Step by step, you'll learn how to plan and organize your content; make your point faster; tell your readers what's in it for them; construct winning documents of every kind, print and electronic, even blog entries and text messages! The Truth About Writing That Works brings together its field's best knowledge, and shows exactly how to put it to work. With an "aha" on every page, it presents information in a clear, accessible style that's easy to understand and use. Written in short chapters, it covers the entire field, cuts to the heart of every topic, pulls back the curtain on expert secrets, and pops the bubble of commonly-held assumptions. Simply put, this book delivers easy, painless writing techniques that work.
Get the free ebook from Barnes & Noble.

Sunday, March 11, 2012

Free Book - What You Can Learn From Netflix (K)

What You Can Learn From Netflix, by Donna Sammons Carpenter, Maurice Coyle and The Editors of New Word City, is free in the Kindle store.
Book Description
Netflix founder Reed Hastings pioneered a new business model – DVDs by mail. By combining convenience with superb service, the company soared to amazing heights. Competitors arrived and Netflix vanquished them. When streaming technology threatened to make its basic business model obsolete, Netflix embraced the new technology as a vehicle for further growth. But then it made two grave mistakes in the space of a few months, infuriating its customers and devastating its stock price. The company is still fighting to recover. This gripping story holds important lessons for all of us.

Monday, March 5, 2012

2 Free Books from Infinite Ideas (K)

Infinite Ideas has added to their batch of free books in the Kindle store, which are likely to be free all month. These are the one that are new (there are a number of duplicates from past freebie lists - click the cover image to get the full list).
  1. Perfect skin
  2. George S. Clason's The Richest Man in Babylon, by Karen McCreadie