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Friday, February 24, 2012

Free Book - Global Banking 2020 (K)

The enhanced Kindle Edition with Audio/Video of Global Banking 2020: Foresight & Insights, by Knowledge@Wharton and Ernst & Young, is free in the Kindle store. You can download the text portion (such as it is) to any Kindle device or app, but if you want the embedded video, you'll need both an iThing and a lot of space - this one weighs in at a whopping 500MB! As you might have guessed, you'll also have to download it via WiFi (and be patient while you wait). I haven't watched the video, but from the description it appears to be at least slightly more than an ad for the CPA/consulting firm (and managed to make it to the official Kindle Limited Time Offers list, which implies it is only free for a while).
Book Description
Global banks face a threatening future. Regulations are getting tougher. Competition from emerging markets and non-banking companies is getting stronger. The need to invest in cutting-edge information technology is growing. And some traditional lines of business are shrinking.

What strategies should executives at global banks use to succeed over the next decade?

To answer that question, Ernst & Young and Knowledge@Wharton undertook a year-long scenario-planning process that identified four possible futures: Business as Usual, Financial Issues, New Markets, and Change, Change, Change. For each scenario, they devised key strategies for banks to undertake now. Global Banking 2020: Foresight & Insights is their report, which includes 17 videos and extensive analysis by Wharton faculty, Ernst & Young executives and high-level participants from major banks.

Top executives at global banks will find a wealth of strategies in this video-enhanced ebook that can be used now to identify opportunity in a quickly changing environment, enabling their firms to emerge from a tumultuous period as winners.

Knowledge@Wharton is the online business analysis journal of the Wharton School of the University of Pennsylvania. The site, which is free, captures relevant knowledge generated at Wharton and beyond by offering articles and videos based on research, conferences, speakers, books and interviews with faculty and other experts on current business topics. The Knowledge@Wharton network—including Chinese, Spanish, Portuguese, Indian, Arabic and High School editions—has more than 1.7 million subscribers worldwide. For more information about Knowledge@Wharton, please visit http://knowledge.wharton.upenn.edu.

Ernst & Young is a global leader in assurance, tax, transaction and advisory services. Worldwide, our 152,000 people are united by our shared values and an unwavering commitment to quality. We make a difference by helping our people, our clients and our wider communities achieve their potential. Ernst & Young refers to the global organization of member firms of Ernst & Young Global Limited, each of which is a separate legal entity. For more information about our organization, please visit www.ey.com.