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Saturday, October 1, 2011

Free Book (EPUB/nook/noDRM) - Brand Like A Rock Star

Update: 10/22/11 Now free on Kindle.
Update: 10/3/11 Still not free at Amazon (although the publisher intends it to be), but you can get a DRM-free PDF to convert for Kindle.

Brand Like A Rock Star: The Musical Companion ($0.99 Kindle), by Steve Jones, is free from Barnes & Noble, iTunes and Sony. It's fairly short (about 76 "Sony pages"). It's fairly short and meant as a companion to Brand Like A Rock Star: Lessons from Rock 'n' Roll to Make Your Business Rich and Famous, which is $9.99 on Kindle, but $7.99 from B&N and Sony.
Book Description
Take one step further into Brand Like a Rock Star’s marketing wisdom with this soundtrack to your brand’s success

If you’ve had a chance to read Steve Jones’s Brand Like a Rock Star, you’ve seen the striking link between some of the greatest bands in history and creating an unforgettable brand for your business.

This media guide will take you deeper into the rock ’n’ roll lore and important marketing lessons behind the bands discussed in Brand Like a Rock Star. From the “buzz” culture of 1970s British punk to the Grateful Dead’s early version of database marketing, Jones shows you how rock legends have pioneered some of the most effective branding strategies.

Author Steve Jones has earned his street cred as a savvy marketer with nearly thirty years of experience in an outrageous business. Each chapter offers a five-song playlist straight from his iPod that will have you rocking out as you learn how to improve your company’s image and profits.
Get the free ebook from Barnes & Noble.
Get the free ebook from iTunes.
Get the free ebook from Sony.
Get the free PDF from the publisher.