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Sunday, August 21, 2011

Buy a Business or Investing Book for $1 (KSO)

This offer is only for those with a Kindle with Special Offers:

Buy one of 100 Kindle books on Business & Investing for $1

To take advantage of this offer:
  1. First, turn on your Kindle with Special Offers, click Menu, then View Special Offers.
  2. Find the offer: Buy one of 100 Kindle books on Business & Investing for $1. Click on it, then on the link to Email Me This Offer. Repeat for each KSO on your account, as you'll get a separate code for each one and can take advantage of this deal more than once.
  3. You will get an email from Amazon with your promotional code, right away.
  4. Once you have the promotion code (and have selected your book; see below), click this link, then on the button labeled Enter Your Code, at any time up to the expiration date of September 24.
  5. Enter your code and follow the directions.
  6. Choose any of these books and you'll pay only $1.
You'll have a promotion code on your account that will apply to the FIRST book you buy (from the list) after that. Note that even if the book is free, you'll pay a dollar, so be careful which one you pick after you enter the code -- make sure you don't grabbing a low cost title by accident, which can happen if you apply the code right away, before you are ready to buy the book. Current prices range from $2.99 (not your best choice) to $17.68 (a text by Thomas Sowell). You should save the code and not enter it until you are ready to buy a book.

To recap: you must claim the offer by August 24 and must do so from your Kindle with Special Offers. You'll get a promotion code via email and you have until September 24 to enter and redeem the code. Once you enter it, it will work on the next book on the list that you purchase.

Looking thru the title available, they run the gamut, from personal finance and investing to broad economics text, with business books on management (businesses and humans), marketing, social media and personal self-help. I found at least one I already had (but under a new ASIN, so be sure to check your Kindle library, even if you think a book is new to you). There's even a book on how to shop for free and another on shopping for baby bargains, as well as an inside look at major league baseball!

There is language on the offer page that says that Amazon can modify or cancel this offer at any time - I suspect because a few of the books on previous offers were pulled by the publishers before the offer period was up. In fact, I already see several books that are not available for sale in the US, despite this being a US only promotion (could they have been pulled already or did Amazon just screw up in their selections?). So, I would not count on waiting until the last day, if there is a title you see that you really want. Also, most of the latest offers have had language requiring the KSO to be registered to your account not only when you get the emailed code, but also when you take advantage of the deal (as well as prohibiting the sale or transfer of the code to someone else). If you want to give someone a book in the offer as a gift, that apparently works fine, but I would not risk an audit catching you using a code when you don't have a KSO on your account or having someone else use the code that Amazon knows it sent to your KSO (the promo code is tied to your KSO's serial number, as near as I can tell, as you get the same code over and over, if you try having it emailed again from the same KSO). Best case, Amazon may charge you the promotional discounts; worst case, you could lose the Amazon account and access to any Kindle books on it.