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Monday, February 27, 2012

Free Book - Business and Competitive Analysis (K/N)

Business and Competitive Analysis: Effective Application of New and Classic Methods, by Craig S. Fleisher and Babette E. Bensoussan, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
Business success begins with deep clarity about your competition and your business environment. But, even as data gathering has improved dramatically, few business professionals know the state-of-the-art techniques for analyzing their data. Now there’s a comprehensive, immensely practical guide to today’s best tools and techniques for answering tough questions and making actionable recommendations.

Business and Competitive Analysis begins with end-to-end guidance on the analysis process, including defining problems, avoiding analytical pitfalls, choosing tools, and communicating results. Next, the authors offer detailed guides on 24 of today’s most valuable analysis models: techniques that have never been brought together in one book before.They offer in-depth, step-by-step guidance for using every technique–along with realistic assessments of strengths, weaknesses, feasibility, and business value.

You are flooded with data. This book will help you transform that data into actionable insights and recommendations that enterprise decision makers cannot and will not ignore. Craig S. Fleisher and Babette E. Bensoussan begin with a practical primer on the process and context of business and competitive analysis: how it works, how to avoid pitfalls, and how to communicate results. Next, they introduce their unique FAROUT method for choosing the right tools for each assignment. The authors then present 24 of today’s most valuable analysis methods.They cover “classic” techniques, such as McKinsey 7S and industry analysis, as well as emerging techniques from multiple disciplines:economics,corporate finance, sociology, anthropology, and the intelligence and futurist communities. For each, they present clear descriptions, background context, strategic rationales, strengths, weaknesses, step-by-step instructions, and references. The result is a book you can rely on to meet any analysis challenge, no matter how complex or novel.
Get the free ebook from Barnes & Noble.

Free Book - The Rules of Work, Expanded Edition (K/N)

The Rules of Work, Expanded Edition: A Definitive Code for Personal Success (2nd Edition), by Richard Templar, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
Some people are simply great at their job. They always seem to say the right thing; do the right thing. They are mentioned in every conversation. Everybody likes them. They get promoted. They get pay raises. They get along with the boss. And somehow, they do all these things without being unpleasant, breaking much of a sweat or seeming to put in excess effort. And when they are offered another step up the corporate ladder or a fabulous new job, no one is surprised. After all, they have 'potential' written all over them. How do they do it? Do they know some secret we don't? Yes, they know The Rules of Work. These rules aren't about how to do your job, day-to-day (assuming you are pretty good at that already). The Rules of Work are about how you are seen to be doing it. They are about how you appear to others. And they are about helping you to achieve the success you richly deserve.

The first edition of The Rules of Work became a global phenomenon, topping bestseller charts around the world. This new, even better, edition includes 10 brand new rules to take you further, faster. These rules are the guiding principles that will improve both what you do and how you do it, giving you the unmistakable air of confidence that will win you admiration, respect, and the next promotion. With The Rules under your belt you'll have the edge in everything you do, without having to compromise your principles.
Get the free ebook from Barnes & Noble.

Free Book - Make More, Worry Less (K/N)

Make More, Worry Less: Secrets from 18 Extraordinary People Who Created a Bigger Income and a Better Life, by Wes Moss, is a repeat freebie in the Kindle store and from Barnes & Noble.
Book Description
Make More. Worry Less. Everyone wants to do that–but how? And how can you do it within the organization, where most people will spend their entire working lives? This book has the answers. No academic theory here: Make More, Worry Less brings together 18 riveting stories from people who’ve achieved both of these goals, gaining surprising wealth and real peace of mind along the way.

These aren’t superheroes. They’re ordinary people who’ve done the extraordinary: from fast-food worker Linda Robb, now earning a six-figure income at Aflac, to once lowly telemarketer Steve Hudson, now running business development at one of the most promising start-up companies in the nation. Author and radio host Wes Moss reveals the powerful lessons these individuals have learned. Better yet, he shows how you can use those lessons to take ownership of your life and career, earning more money than you ever thought possible.

But that’s only half the equation! Moss also shows how to handle your increased success with less stress, fewer worries, and greater happiness.
Get the free ebook from Barnes & Noble.

Free Book - In the Line of Fire (K)

In the Line of Fire: How to Handle Tough Questions...When It Counts, by Jerry Weissman, is a repeat freebie in the Kindle store.
Book Description
Jerry Weissman has made a career of coaching nearly 500 execs on their IPO roadshows, the most critical presentations of their lives. Now, he's written an indispensable guide to answering the toughest questions you'll ever face. Using compelling examples from Presidential debates to stock analyst meetings, Weissman teaches how to respond with perfect assurance. Discover how to avoid the defensive, evasive, or contentious answers that have destroyed political careers and ruin credibility. Learn to control your entire exchange with a hostile questioner: the question, answer, interactions with questioner and audience, timing, and above all, yourself. Whether an executive, politician, fundraiser, interviewee, teacher, student -- or even a family member at Thanksgiving dinner -- you're judged on how you handle these moments. Get this book: handle them brilliantly.

25 Free Books from New Word City (K)

New Word City has another batch of free books in the Kindle store, which are likely to only remain free for a day or so.
  1. The Great Small Museums of Europe, by Tony Perrottet
  2. How Zappos Shoes in Success
  3. What You Can Learn from Lego, by Donna Sammons Carpenter, Maurice Coyle
  4. How to Fire an Employee
  5. What I Learned at the Naval Academy, by Captain D. Michael Abrashoff
  6. The Hollywood 10, by Richard Schickel
  7. Here We Are: The History, Meaning, and Magic of GPS, by Jim Carrier
  8. Map Your Processes, by Robert Hiebeler
  9. Civil War Homicide: The Murder of Major General Nelson, by Thomas Fleming
  10. What You Can Learn From Steve Jobs, by Donna Sammons Carpenter, Maurice Coyle
  11. How to Conduct a Great Meeting
  12. What You Can Learn from Ronald Reagan, by Donna Sammons Carpenter, Maurice Coyle
  13. Who Sank the Maine, by Thomas Fleming
  14. Capitalist Adventures in Red Square, by Dean LeBaron
  15. What's Your Customer's Problem?, by Fred Wiersema
  16. The Fall of the House of Herzl, by David Zax
  17. How The West Was Toured, by Tony Perrottet
  18. The Lost Buddha, by Joshua Hammer
  19. Wolves of War, by Tracy Ross
  20. John Wooden's Winning Ways (repeat)
  21. 7 Bad Habits of Unsuccessful People (repeat)
  22. What You Can Learn from Dwight D. Eisenhower (repeat)
  23. What You Can Learn from Sam Walton (repeat)
  24. Margaret Thatcher: A Life (repeat)
  25. John F. Kennedy, A Life (repeat)